Your name matters.
It’s the one brand asset that will appear everywhere, and if you get it right, it’ll stick with your company forever. A good name is easy to remember, pronounce, and spell. It makes a good impression and sets you apart from your competitors.
I’ve named and renamed startups as well as established businesses, and would love to help you do the same. For example:
- I helped rename a Dutch automation consultancy from SMR Delft to Factorion
- I helped rename an Australian flooring retailer from J&M Floorcoverings to Creme
- I helped rename a U.S. online car dealership from Wheel Kinetics to Crosscut
- I helped name an email marketing startup with a back-to-basics ethos Vanilla
If you want me to help you name your company or service, we’ll go through a collaborative process of discovery, creative brainstorming, narrowing-down and refinement—until we identify a simple, memorable name that hints at what you do or how you do it.
David Morgan, Creme
The naming phase was challenging and hard at times, but we trusted the process and stuck in there. Jon was patient and thorough, and pushed back when I wanted to settle for something less-than-ideal. I’m glad he did, because in the end we landed on a really great name.
How you will benefit
Cringing at the sight of your brand name and feeling embarrassed to share it with others
Having a compelling name that you’re proud to namedrop
Banging your head against the wall trying to come up with a name on your own
Working in a structured way with someone that has done this before
Fighting an uphill battle trying to build brand awareness with a bad or mediocre name
Smooth sailing with a name that sticks in people’s minds and creates instant likeability
Let’s talk one-on-one.
Schedule a no-strings 30-minute intro call to tell me about your business and find out if we'd be a good fit. Just click the button below.Schedule