Brand Identity Design

People do judge a book by its cover. Attract more customers by investing in your visual identity.

What is a brand identity?

Your brand identity is the sum total of how your brand looks and feels.

It consists of your logo, the typography and colour palette you use, and any form of visual communication or marketing material that you put out. If you run a brick-and-mortar store, it even includes the interior design of your store.

An effective brand identity design will increase make a positive, lasting impression on people, increase the perceived value of what you do, and ultimately attract more customers.

When you work with me, not only do you get top-notch visual work. I combine design chops with business and marketing savvy to make sure that we use design as a tool to drive tangible business results: increased word of mouth, higher conversion rates, and ultimately bigger profits.

And besides, your business is great. Shouldn’t it look the part?

How you will benefit


Presenting your company and products in a slipshod manner


Showing that you are committed to top-notch quality in all areas


Being perceived as a dime-a-dozen business


Having a brand that sticks in people’s minds and makes a great impression


Feeling embarrassed to show people your logo


Wanting to slap it onto everything (some restraint, please!)


Competing on price in a never-ending downward spiral


Increasing your perceived value and commanding a higher price tag


A visual identity that repels potential customers


A visual identity that creates desire and pulls people in

What to expect

  • Effective design

    Your new visual identity will establish your company as attractive, reliable, and high-quality.

  • Visual differentiation

    Your new identity will stand out from your competition and stick in people’s minds, increasing brand awareness and equity.

  • Smooth sailing

    A painless, streamlined process with predictable timelines, fixed costs, and regular check-ins.

Let’s talk one-on-one.

Schedule a no-strings-attached discovery call to find out if I’d be able to help you. Just click the button below.

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